Funded is a new business investment TV series that will air on NBC. In each episode three entrepreneurs will compete to win a $1,000,000 venture capital investment. Hopeful contestants are coached by a business and branding expert who will serve as a mentor to help them refine their business and craft their pitch.
The panel of business mentors includes former supermodel and tv tycoon Tyra Banks, professional skateboarder, actor, and entrepreneur Rob Dyrdek and marketing guru Rohan Oza (Vitamin Water, Powerade, Sprite, Coca-Cola). Each mentor/entrepreneur team will present their pitch to a seasoned venture capitalist in front of a live studio audience.
Tyra, Rob and Rohan will select which companies they want to mentor from a pool of the best and most promising startups in the world. They are looking for companies that have explosive potential to become globally recognized brands.
The series premiere date has not yet been announced.